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Getting a Start on Summer Rentals
Early Demand Is Strong, but Tenants Can Afford to Be Picky By CHRISTINA LEWIS
One slice of the real-estate industry is holding surprisingly steady: the summer-rental market.
Landlords and property managers say choice beach- and lakefront rentals are going fast, with reservations for peak summer weeks up 10% or more over last year. Demand is healthiest in expensive resorts like Aspen, Colo., and Malibu, Calif. In Amagansett, on Long Island's East End, rentals are already 50% filled, says Rick Hoffman, regional vice president at Corcoran Group.
In North Carolina's Outer Banks, the average summer rental rate is running at $3,107 a week at Outer Banks Blue Realty Services -- a 5% increase over last year, says the owner, Tim Cafferty. In Galveston, Texas, where rental demand has soared alongside the Houston oil economy, Sand 'N Sea Properties says it has just one August week left for "Wind Song," a large beachfront home renting for about $5,775 a week -- 7% more than last year. In the Hamptons, Greg Stuart, an Internet advertising entrepreneur, recently rented out his five-bedroom house in Bridgehampton, N.Y., for $75,000 for all of August -- a 15% increase over last year. "It's a great deal," Mr. Stuart says. "Economically, the smartest thing I've ever done is buy this house."
Such resilience is surprising, housing experts say, given low consumer confidence and the economy's loss of jobs last month. Many people may see renting in a "drive-to" market as a bargain compared with a stay at a hotel or vacationing abroad.
Of course, it's too soon to say where the market will go, since heavy leasing won't start until March in some places.
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